May

Jeff • May 8, 2023

If you listen to political pundits, you hear them constantly labeling people based on their political beliefs, and often they throw around various labels that most people don’t understand. I would even argue that those using the terms usually don’t understand what they’re saying, either. Below are the most common political terms used and their definitions.   1. CAPITALISM - An economic and political system in which a country's trade and industry are controlled by private owners for profit.… read more

Jeff • May 1, 2023

I listen to a lot of podcasts, and I've noticed that certain commentators enjoy using big words that only a select audience will get. While most of us can comprehend the meaning of a term in the context in which it’s used, this got me thinking about how rarely we go back and look up the definition of the words we hear. Since I like to learn new things, which includes expanding my vocabulary, I compiled this list of 32 big words we might come across, including a section with seven big yet common… read more

Jeff • May 4, 2022

Part 3 of 3 Personal Strategies and Tips 37 Don't give out your cell phone number to prospects and clients except on special occasions. I know many people will disagree with this tip. My own salespeople mostly disagree with me. But I would put my productivity up against any of them. A huge reason is I do not give out my cell phone number except on rare occasions. There are two reasons for this. First, although it sounds good to give out your personal cell number from a customer service… read more

Jeff • May 12, 2021

Dan Kennedy is one of the greatest direct marketing minds to come along in the last 100 years. He has countless success stories marketing products using methods that were outside the norm. His basic philosophy is that every bit of advertising and marketing should have a specific offer, call-to-action, and you should be able to quantify the success or failure of the campaign in dollars. Spending money on branding alone is a huge waste of money for large corporations, and a recipe for disaster… read more

Jeff • May 5, 2021

Does That Really Work? If you have been in the business world for any period of time, I am sure that you have heard the words “work smart, not hard.” The question is, does using that strategy result in being more productive and more successful? That depends on the situation and the type of work you or your employees do. If you could work fewer hours – or fewer days a week – but still do the same amount of work you do now, would you? Most of us, without hesitation, would say “yes.” But it is… read more