Direct Mailing

Jeff • April 10, 2024

If you are paying attention, you know postage rates have increased three times in the last two years. The USPS is likely going to raise rates again in January 2024. The rapid increases have prompted many of our clients to look into cheaper methods of getting mail to their prospect's mailbox. This article will discuss postage costs and expected postal delivery times. For real estate investors, there are two primary ways mail gets sent. First Class Mail and Marketing Mail. In simple terms, First… read more

Jeff • November 27, 2023

In case you haven’t heard, cold texting to generate potential house-flipping deals is becoming more and more difficult every day. If your business depends heavily on cold texting to find houses to buy off-market, you’re at risk of losing your lead flow any day. We have thousands of real estate investor customers, all over the United States, and there’s not a week that goes by where we don’t hear of at least one of them getting fined by the government, or being shut down by providers like… read more

Jeff • July 6, 2022

Typically, this newsletter gives you exciting and often unusual tips to succeed in your life and business. But for once, I want to spend some time tooting our own horn.   On June 1, our REIPrintMail division acquired REIVault. REIVault has been around since 2005 providing direct mail and “managed services” for the REI industry. They have helped hundreds of real estate investors successfully find and flip thousands of houses.   This whole deal happened very quickly. First, I got a call… read more

Jeff • December 15, 2021

Email marketing continues to increase, which is hurting its effectiveness, according to Ascend2's most recent email marketing study. Of the brands polled, over 70% are increasing the emails sent. Ironically, only 38% of respondents said their email marketing was successful. A big part of the reason for this is the volume of emails. We are all overwhelmed with more and more junk coming to our email box, and it's easy to delete emails just to clean up your inbox. The top three email marketing… read more

Jeff • December 1, 2021

Normally, when we hear from the post office, it is almost always bad news. But for once, we have GREAT NEWS! By now, I am sure you heard that the USPS raised postage rates dramatically on August 29, 2021. However, there was a HUGE bit of GOOD NEWS buried in that postage change that we recently noticed. The maximum size for the mailing category First-Class Mail - Postcard has increased from 4 ” x 6” to 6” x 9”. This means you can now send postcards as large as 6”x9” at the postcard rate instead… read more