To Bike or Not to BIKE? That is the Question
Jeff • December 14, 2022
I periodically look through social media for some light entertainment, even though I usually think it's a complete waste of time. I like watching short videos about comedy acts, magic tricks, and anything thought-provoking. So, when I came across a post titled " Bicycle is the Slow Death of the Planet ", I was immediately curious, especially since I enjoy riding my bike. This post has gone viral on social media and online biking forums, where it has received more than 134k interactions and… read more
A Lesson from Buffalo on Facing the Storms of Life
Jeff • December 7, 2022
Colorado is one of my favorite places to visit. I often try to go to the Rocky Mountains at least twice a year for skiing. Thanks to its distinctive topographical landscape, Colorado is one of the few places where buffalo and cows coexist. Studying how cows and buffalo react to storms can teach us a lot about success and leadership. When cows sense that a storm's brewing, they'll often do what's completely natural, they run in the opposite direction, trying to get away from it. The problem with… read more
Solve Your Most Common Email Marketing Problems with PRINT MARKETING
Jeff • December 15, 2021
Email marketing continues to increase, which is hurting its effectiveness, according to Ascend2's most recent email marketing study. Of the brands polled, over 70% are increasing the emails sent. Ironically, only 38% of respondents said their email marketing was successful. A big part of the reason for this is the volume of emails. We are all overwhelmed with more and more junk coming to our email box, and it's easy to delete emails just to clean up your inbox. The top three email marketing… read more
ELECTRIC CARS – Not as Cheap as Advertised
Jeff • December 8, 2021
Let me say first that I am always in favor of advances in technology – as long as it is helpful – which in most cases, it is. But not always. The whole concept of electric vehicles sounds cool. I drove a Tesla electric car once and was blown away at the power and quiet ride. It has the feel of "being off the grid." But my engineering mind has always guided me to wondering if we are really any better off from overall energy use and pollution standpoint. People often forget that electricity is… read more
Start the New Year with Exciting Postage News
Jeff • December 1, 2021
Normally, when we hear from the post office, it is almost always bad news. But for once, we have GREAT NEWS! By now, I am sure you heard that the USPS raised postage rates dramatically on August 29, 2021. However, there was a HUGE bit of GOOD NEWS buried in that postage change that we recently noticed. The maximum size for the mailing category First-Class Mail - Postcard has increased from 4 ” x 6” to 6” x 9”. This means you can now send postcards as large as 6”x9” at the postcard rate instead… read more